PENERBIT TAHTA MEDIA GROUP

JUDUL : FUNDAMENTAL ANALYSIS IN THE CONSUMER GOODS INDUSTRY SECTOR, CIGARETTES, FOOD & BEVERAGES AND HOUSEHOLD NEEDS DURING THE PANDEMIC

PENULIS : Helvira Ramadani Asyara, Gin Gin, Prada Rakashiwi, Gustian Djuanda

ISBN : (ON PROSES)

SINOPSIS :

In the face of increasingly fierce business competition in order to survive, companies must maximize their profits with the hope that in the long term maximum profits can be obtained to be able to finance the company's expenses. The company hopes to get maximum profit in tough business competition. Companies will compete with each other to attract the interest of their consumers so that they will always use the products or services of these companies.